Compliance Tuesday Talk “What’s the Price?”
Date: 27 January 2026
Time: 10.00-11.00 (CET)
Most companies still see compliance as a cost. This session challenges that assumption.
When compliance data is structured and owned, it does more than reduce liability. It sharpens pricing, shortens time-to-market, improves supplier control, and turns risk management from reactive to predictive.
Digital Product Passport may sound like future noise. The reality is simpler: you already need high-quality product data to sell today. The real question is not whether you collect it — but what you do with it once you have it.
In this Compliance Tuesday Talk, we connect compliance, data, pricing, and risk into one decision framework. From cost-price calculation and margin control to early warning signals when suppliers or products deviate from expectations.
Compliance as a knife that cuts on multiple sides. Less noise. Less risk. More control.
For C-level leaders in retail & trade of non-food consumer goods.
A Compliance Tuesday Talk — “What’s the Price?”
with Jeroen Maas (CCO, WTP Buynamics) & Caspar ter Horst (ProductIP B.V.)
Jeroen Maas is an experienced procurement professional with an impressive track record in the foodservice, hospitality, retail, and automotive industries. With over 20 years of experience, he specializes in strategic procurement, operations management, logistics, and supply chain optimization. He has held key procurement-related roles at organizations such as Sodexo and Euromaster.
Since 2020, Jeroen has been active as CCO and Head of Business Development & Sales at WTP Buynamics. Within WTP, he is responsible for commercial development, onboarding, and customer relationships.
WTP Buynamics helps procurement teams negotiate with facts instead of gut feeling. By combining commodity and industry market data, and real negotiation intelligence, into should-cost models, WTP gives buyers a clear view of what a price actually looks like. The result is more confident negotiations, better outcomes, and procurement teams that can explain every decision with data.
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